Brian has over 25 years of experience in the hospitality industry. Educated in Ireland, he is a graduate of the Galway Hotel School. Brian spent many of his formative years with Millennium and Copthorne Hotels, including time as General Manager of the Copthorne Hotel Cardiff. He then took a change in direction and spent several years in the health and fitness industry, which included the role of Operations Director for Esporta Health Clubs. From there he went to De Vere and was COO of De Vere Hotels and Village Urban Resorts.

Brian has experience in both public and private equity funded companies and most of his career has been spent in multi-site roles with lots of experience in new openings and repositioning projects. Brian is the first President of Valor Hospitality Europe and shares the same desire as its founding partners and his European team, to create and maintain a leading management company, recognized for the quality, energy and engagement of its employees.