Central Station, a Curio by Hilton, Memphis, TN, USA

Our Story + Values

Since 2012, we have reimagined hospitality, with our feet on the ground, our sleeves rolled up, and our eyes on the details. Going from 0 to 85+ hotels in 10 years, passionate about what we do is an understatement. From construction of the building to construction of the bath towel, we uncover bold and creative ways to maximise hotel and restaurant brands for our owners. We live it because we love it, and we prove it with performance.

OUR WHY:
RELATIONSHIPS

People are at the heart of what we do. And not just any people, people who value and believe that they can make an impact regardless of how tall the task. The type of person that understands that in most cases, the simplest opportunities are the areas where we have an opportunity to reimagine an industry that has been doing the same thing the same way for a very long time.

OUR HOW:
VALUES

We are Reimagining Hospitality with PRIDE by being Passionate, Real, Inspiring, Dynamic, and Excellent.

We are enthusiastic ambassadors for our business. We build emotional connections and create memorable experiences for our guests. We take pride in our work and we take care of ourselves, as well as the people and places around us.

We are authentic and approachable. We act with honesty, integrity and sincerity. We show respect for everyone we encounter.

We are driven by purpose. We lead by example. We support continuous learning and development. We bring out the best in one another.

We are ambitious and energetic. We are inquisitive. We embrace and adapt quickly to change. We challenge the status quo.

We focus on details and deliver results. We take ownership and hold ourselves accountable. We innovate and re-imagine with sound commercial expertise.