Management Company Valor Hospitality Partners, incorporating Valor Hospitality Europe, has been appointed to manage the first two AC Hotels by Marriott® in the UK.
AC Hotels is a design led lifestyle brand within the Marriott International global portfolio of 19 brands and is aimed at creative, well-travelled guests looking for personalised experiences in a well-designed space that is still affordable. Each AC Hotel is designed to reflect the uniqueness and character of its urban location, combining a sophisticated European style with a contemporary feel and creates social spaces that mix creativity by day and a fun social space by night.
Brian McCarthy, managing director of Valor Hospitality Europe, said: “We are really excited to have been appointed to manage the first ever AC branded hotels in the UK. AC will be the perfect fit for both locations and we look forward to working with Marriott to deliver a true AC Hotels experience for UK travellers.”
Euan McGlashan, Co-owner and Managing Partner of Valor Hospitality Partners adds: “This is another huge step forward for Valor globally. With strong relationships having been built with the major brands in the USA, including Marriott, Starwood & IHG, and now transcending into the UK and with our longstanding relationships with Hilton in Europe, we are continuing to experience rapid growth within the business. There is a healthy pipeline of new opportunities which we will be announcing in the coming months. AC is a superb brand, and we look forward to managing this new hotel concept in two of the UK’s most exciting destinations.”
Tim Walton, Vice President International Development, Marriott International commented, “This is a defining moment for the AC Hotels by Marriott brand as we launch its first two UK hotels in thriving cosmopolitan cities. These hotels support our strategic development for the brand across Europe and we are so pleased to be working with Valor Hospitality Partners on such high profile projects. This is the perfect opportunity to introduce the stylish and sophisticated AC Hotels experience to our Marriott customers and guests in the UK.”
Valor added Ramada Manchester, Salford Quays and Ramada Birmingham City ‘Mailbox’ to its high profile group of hotels in August 2015. Both hotels will evolve after expiry of the existing licenses into AC Hotels by Marriott, with completion due mid-2016.
Co-owners and Managing Partners, Euan McGlashan and Steve Cesinger formed Valor Hospitality Europe in November 2014, as an extension of their USA based hotel company, Valor Hospitality Partners, to manage a UK portfolio of hotels on behalf of investment vehicles affiliated with MCAP Global Finance Ltd. (“MCAP”). MCAP is a UK subsidiary of New York based investment adviser Marathon Asset Management, LP. Valor Hospitality Europe manages Marathon’s rapidly expanding UK portfolio (now numbering 20 hotels), but as part of Valor’s expansion, is looking to rapidly grow Valor’s overall European footprint through key strategic partnerships and third party management services.
Valor Hospitality Partners also operates a growing portfolio of properties spanning major cities along the East Coast of the United States, and Valor’s sister company, PMR Hospitality Partners, based in Cape Town, manages a portfolio of properties in South Africa.
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